Green Street Growth Partners with Emerald Coast Growers

Green Street Growth is proud to announce a partnership with Emerald Coast Growers, a leading wholesale grower of perennial starter plants and ornamental grasses with a 35-year history of quality, service, and strong industry relationships.

The partnership reflects our focus on supporting founder- and family-owned businesses with patient, long-term capital and hands-on operating experience.

Building on a strong foundation

Over more than three decades, Emerald Coast Growers has built a reputation as a trusted supplier to growers and retailers throughout North America. With more than 575,000 square feet of environmentally controlled greenhouses and locations in the Northeast and Southeast, the company is one of the industry’s largest suppliers of ornamental grass liners.

Paul and Maureen Babikow, Cheri Markowitz, and Al Mueller will continue to lead the business, with the family retaining an ownership stake. ECG’s team, customer and supplier relationships, and day-to-day processes will remain in place.

Together, we plan to expand production capacity, strengthen operating infrastructure, and invest in the people and capabilities that have made ECG successful.

“We are thrilled to partner with Emerald Coast Growers,” said Ryan Coon, Co-Founder and Managing Partner of Green Street Growth. “Paul, Maureen, Cheri, and Al along with their team have built a remarkable company, with a reputation for quality, reliability and treating people the right way.”

A shared long-term perspective

For ECG’s owners, choosing a partner meant finding a team that respected the company’s history and shared its priorities for the future.

“As we considered the future of the business, it was important to find a partner who respects what has made Emerald Coast Growers successful and shares our values and long-term perspective,” said Paul Babikow, President of Emerald Coast Growers. “We believe we found that in Green Street Growth.”

“Our role is to support the team,” said James Deng, Co-Founder and Managing Partner of Green Street Growth. “We want to preserve what makes Emerald Coast Growers special and provide resources that can help the company continue to grow. Above all, we are committed to doing what is right for the employees, customers and the broader horticulture industry.”

We’re excited to partner with the entire ECG team and support the company’s next chapter.

Learn more about Emerald Coast Growers.

Exploring your business’s next chapter?

Green Street Growth partners with founder- and family-owned businesses to help them grow while preserving the people, relationships, culture, and legacy behind their success. We offer flexible partnerships tailored to each owner’s goals, whether continuing to lead the business, planning a gradual transition, or preparing to step back.

If you’re considering what comes next for your business, we’d welcome a conversation.